REAL PRODUCTS - AI SCENES
SCENES latest project showcases a seamless integration of our client's products into AI-generated mixed-reality scenes. We are proud to have created scenes for clients like ZAGG International, Flügger Farver, Securitas, Julie Sandlau, Kay Bojesen, Kähler, JUNA, TAKT furniture, Frederik Bagger, FDB Møbler, Bang & Olufsen and Anour lighting.
7 steps
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AI is all new territory so we suggest a physical meeting where we will introduce you to how AI can be used in your digital and marketing teams. We will discuss new ways of working with visual communication and challenge the traditional content marketing setup.
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Together, we brainstorm and develop a visual universe, the look & feel, and the desired atmosphere. Our goal is to get an in-depth understanding of your brand and the products in question.
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Our Prompt Designer uses AI to extrapolate the visual direction into a set of unique AI prompts. These prompts will be used to instruct the visual AI software.
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Based on the client AI prompts we develop a number of visual scenes that encapsulate the visual direction agreed upon. At this point, the client must select which scenes will be the final artwork.
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We create handmade illustrations for each Scene to find the best product angle prior to the photoshoot. This will serve as a technical photo brief for the upcoming photoshoot.
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Color, shadow, light source, product and camera angle, camera objective, and perspective must all match the AI scenes perfectly. Our Photographers have extensive experience which ensures a visually trustworthy result.
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AI scenes and the product images are merged, color graded, adjusted, and optimized for the agreed output formats. Final files are uploaded to a password-protected site.